Op-Eds and Features

opeds-and-features
“network-dynamics-of-category-emergence-98x98" TikTok stars shouldn’t hawk vaccines 
The Philadelphia Inquirer

Damon Centola
August 2021
It’s good news that the White House sees the urgency of persuading people to get vaccinated and sees potential in targeted social messaging. But social media influencers aren’t the right spokespeople.


“network-dynamics-of-category-emergence-98x98" How to turn the tide on vaccine hesitancy: Apply an algorithm that actually works 
The Hill

Damon Centola
August 2021
Now more than ever, applying our learnings on complex contagions and social influence can help get us out of this wrenching pandemic.


“network-dynamics-of-category-emergence-98x98" The Contagion of Doubt: Vaccines and Social Media 
Psychology Today

Damon Centola
May 2021
Spreading fear, uncertainty and doubt is an effective tactic. It spreads suspicion and leads people to retreat back to the assumed safest choice.


“network-dynamics-of-category-emergence-98x98" How to Handle the Face Mask/Vaccine Challenge 
Psychology Today

Damon Centola
January 2021
Why people’s social networks are the key to defeating COVID-19.


“network-dynamics-of-category-emergence-98x98" Why Social Media Makes Us More Polarized and How to Fix It 
Scientific American

Damon Centola
October 2020
Research shows it’s the influencers, not the networks themselves, that amplify differences between us.


“network-dynamics-of-category-emergence-98x98" The 25 Percent Tipping Point for Social Change 
Psychology Today

Damon Centola
May 2019
New research on social norms shows how to reach critical mass.


“network-dynamics-of-category-emergence-98x98" Which Is Better, Support or Competition? 
Psychology Today

Damon Centola
November 2018
What kinds of social media networks are best for helping you to exercise?


“network-dynamics-of-category-emergence-98x98" What Can “Alice in Wonderland” Tell Us About Life Online? 
Psychology Today

Damon Centola
November 2018
How pressure from “the Red Queen” can change social norms.


“network-dynamics-of-category-emergence-98x98" Social Learning and Political Polarization 
Psychology Today

Damon Centola
November 2018
How social networks can create a wiser, more informed electorate.