In the Media

Influencers & Optimal Seeding

Emergence of Categories

The Wisdom of Partisan Crowds


  • Communicating Climate Change

    How Behavior Spreads

    Creating Critical Mass

    Collective Intelligence

    Support or Competition?

    PennSHAPE

    Op-ed: Controlling Public Opinion

    the-dress

    Emergence of Social Norms

    CNN: Similar friends may spread healthy behaviors

    cnn-article-2011

    Spreading Behavior Online

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